Kazakhstan News

Kazakhstan Launches Nauryznama – A Festival That Could Become a Global Brand

From March 14, a large-scale festival, Nauryznama, will take place across Kazakhstan, featuring over 1,500 events—from exhibitions and parades to flash mobs and cultural performances. Unlike the traditional Nauryz, which is celebrated in many countries, Nauryznama is an authentically Kazakh holiday rooted in the ancient traditions of the Great Steppe.
Mar 7, 2025 - 11:53
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Photo taken from public sources

A Return to Origins

Historically, Kazakhs celebrated not just for one day but for over eight days, each dedicated to a specific theme. In 2025, this tradition is being revived, with each day of symbolizing important aspects of culture and social life:

Nauryznama – Kazakhstan’s Future National Symbol?

The festival has the potential to become a cultural landmark for the country, similar to globally renowned events like the Rio Carnival in Brazil, the cherry blossom season in Japan, or Oktoberfest in Germany. With its deep traditions, music, costumes, and cultural rituals, it could attract attention not only from Kazakhstani citizens but also from international visitors.

Most Anticipated Events of the Festival

will take place in all regions of Kazakhstan, but some of the most anticipated highlights include:

promises to be more than just a celebration; it aims to become a symbol of Kazakh identity, uniting traditions, modernity, and cultural heritage.

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